How do you choose the products that you work on? What I usually do is I look at an existing product that has already captured a large market and has a number of features. I…
Posts Published by Andrew Otedo
18 Million Downloads later – It was not easy
The first time I heard about Mekan games was in September 2016, at the iHub in Nairobi. They were taking part in the Chezo Serious Game Jam where teams were being tasked to come up…
How can Mobile games make money in Africa?
There’s being in tech and then there’s being in games, to be specific mobile games and to be more specific mobile games in Africa. Making games in Africa is probably one of the toughest entrepreneurial…
Even getting a girl required marketing.
Like every other eighteen or nineteen year old male human some twenty, fresh out of an all boys boarding school, and now a freshman starting their journey at a prestigious Kenyan University, one sight to…
Be a little weird on Tiktok = Sales
Tiktok can be a really great tool for marketing games, apps and websites if used in the right way. What is the right way? By telling a short story. Being a little different, being quirky,…
Localized Demographic = More Sales 💸.
Niche just like localization creates immense trust between you and the people you are hoping to attract. Niche is localizing your product to a certain demographic whose needs you understand and are familiar with. It…
Localization is how your business wins 💸
Localization is how your business wins. Especially in terms of marketing. When KFC opens a branch in a new country, the branding remains the same but how they communicate to customer’s changes. Sometimes even some…
🥳 Give to receive = More Money.
Give to receive. The universe has a way of rewarding good deeds. This is true in personal life as it is in business. If you look at it, business itself even in the capitalistic sense…
The origin of Kanairo 101 & Growing it to 5,000+ downloads.
Hi C4, what’s your background and what has been your career? Hi, I am Stephen Mwangi aka C4, I make games, I do animation and music as well. C4 was my nickname back in high…
Make your product so good, it’s bad not to use.
The one thing that’s very hard to do for all humans is change. Especially of habit. We all have that one friend who complains about that one thing that you keep giving them advice about…