A few weeks ago, I was looking for industrial masks the kind that can really keep out even the most minute dust particles. Process was go onto google, do a quick search, find a few…
Browsing Category Marketing
Articles on how to market products in Africa effectively
Anatomy of a profitable/successful Kenyan Tech Startup
There seems to be a pattern. Maybe you’ll see it. M-pesa M-Kopa Pickup Mtaani Jumia Even betting companies have local agents everywhere. Tech is not enough in Africa, there has to be some human contact…
How to get your next idea? Free Insight Tools
Most social media platforms offer insight tools that give you a view of what users on those platforms generally search for, share and the questions they need answers to. If you are looking to build…
Out of 100 most searched Keywords by Kenyans, 66% are on tourism & entertainment.
Here is a mini-research report to give you the gist of the awesome kind of data that you can get from TikTok Creator Search Insights to help you build better, market better and acquire customers…
100 most searched for topics on TikTok in Kenya
We looked at 100 most searched for topics on TikTok in Kenya, in the past month. The seventh one will shock you, hehe. I’m kidding, this is not a tabloid. The trend is interesting though,…
How to know what people are searching for on Tiktok
“How to have a small forehead” This is an actual thing that people are searching for on Tiktok, in the past 7 days it got a search volume of about 883K. Another one is “How…
Kenyans Have Hacked Tiktok 💸
Tiktok moves content and it also moves music. The other thing that Tiktok moves that’s yet to be taken advantage of fully is product. Tiktok moves product, not the Cartel kind (but who knows); clothes,…
Converting is about what you said then not now.
Converting a customer is not just about what you say now, it’s about what you said before that. It’s about what you have been saying all along. Why? Because customers rarely convert on the first…
Tools that do one thing and convert highly
This website gets 23,000,000+ visits every month! What does it do? One thing. Paste a link to a Tiktok video and you can download it in one click without the Tiktok watermark. Pretty simple and…
21 Marketing Lessons from $0 to $20,000 per month by @DanKulkov.
21 Marketing Lessons from $0 to $20,000 per month by @DanKulkov. I saw this post by Dan in January, saved it and I have been checking it out once every two weeks to ensure we…